Our packaging and branding firm has worked through many changes in technology over the years. One of the reminders of our analog past is our extensive packaging design and branding portfolio, that exists on film. Much of the design work captured was never digitized...
It’s a part of the landscape these days, all the time we see the word Strategic appear in packaging design articles, white papers, RFP’s and SOW’s. The word has snuck into the conversations we are having with our business peers, clients and prospects. It seems...
Still Life: Design & Production @ The Biondo Group At the Biondo Group, despite our work being produced in a digital workflow, we still we find a use for these packaging design and production artifacts. It’s interesting that as much as we distance...
Although packaging design is critically important in terms of connecting with the consumer, the retail environment itself, is one of the, if not the most, important factor in how a product “sells through” at POS. Supermarkets are a critical part of our nutritional...