Dec 21, 2016 | About
In a perfect world Design would be viewed as an investment and not an expense. Design, at its core is about change. Change is a little messy, time consuming, pricey and often the cause of discomfort – for consumer, brand and bottom line. So what compels brands to...
Dec 14, 2016 | News
Packaging Design Objectives: The design team was challenged to develop a strong primary panel presentation for the Creamy Soup line – that would appeal to the “health conscious” and flavor oriented...
Nov 30, 2016 | News
The Biondo Design team was tasked with developing a packaging design system that would establish TERRA Freeze Dried Real Fruit as a quality subline of the TERRA brand. Leveraging existing brand equities, we successfully developed a look that visually differentiated...
Nov 15, 2016 | News
Boston’s line of natural snack foods was in need of a refresh and with the launch of a number of line extensions to the popcorn products, The Biondo Group was asked to refresh the look of the brand, while maintaining a connection to the old world heritage of the...
Nov 15, 2016 | News
Spectrum Organic Mayonnaise: packaging design & line extensions Spectrum Organic Mayonnaise brand management asked our design team to explore two-packaging design and line extension strategies, requiring that both be cohesive to Spectrum Organic branding. The...
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