May 6, 2025
optimizing for a competitive
marketplace For Schweid & Sons, we maintained their distinctive heritage while better communicating their multiple varieties and blends. The packaging delivers an artisanal and classic look, bringing new energy to the brand’s 26...
May 6, 2025
ingredients come first Our challenge was to make “Victoria” relevant in an expanding retail environment while capturing the spirit of the brand’s old-world
heritage and authentic taste. The core of the logo is rooted in heritage and legacy. We uplifted
the logo,...
Jun 3, 2024
wholesome ingredients make delicious snacks We worked with B&G Foods to contemporaneize this iconic brand’s image with a package design system that conveys its promise. “Simply Delicious, Simply Good.” Our team’s design challenge was to create a strategic...
Jun 2, 2024
opportunities for a popular brand that keep on selling! The Biondo Group partnered with Hain Celestial Group to create an iconic brand image that encapsulates Sensible Portions’ unique, better-for-you attributes: low calories and made with vegetables. The brand’s...
Jun 1, 2024
exploring culinary imagination The Imagine brand was faced with a decline in sales due to the crowded shelf-stable soup category. Following research and extensive review of competitive products, the Biondo Group focused on communicating the key consumer expectations...