
options for popular brands that keep on selling!
The Biondo Group partnered with Hain Celestial Group to create an iconic brand image that encapsulates Sensible Portions’ unique, better-for-you attributes: low calories and made with vegetables.
The brand’s enduring architecture – color-coded surfboard element, prominent product name, and center product photograph – is rejuvenated through ownable flavor introductions – such as Screamin’ Hot, Apple Straws Cinnamon, Stars & Stripes and Ghost. The brand offers multiple sizes from 2.5 oz to the club store 25 oz. for each SKU.
SERVICES PROVIDED
package design
brandmark
new product launch
line extensions
adaptations for Canadian products
photography
photo composition/retouching
production
Client: Hain Celestial


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