Boston's Popcorn

OVERVIEW

Boston Popcorn new product launch exclusively for Sprouts Farmers Market.

  1. To reinvigorate the brand with a new look and feel incorporating the a strong connection to Boston’s old world tradition and heritage.
  2. Communicate the differentiating attribute – Coconut oil
  3. Enhance shopability with visual cues to differentiate the skus flavors
CLIENT
Hain Celestial