Nexxus

The Biondo Group’s aim for our clients is to design brands that win on shelf. Nexxus is an example successful brand building across all consumer touchpoints.

Our approach is to start with a strong foundation by designing every aspect of the brand’s DNA. Our team captured the core promise of this premium hair care line and leveraged this essence across all touchpoints for the brand, inclusive of innovative packaging concepts, POP displays, club store SKUs, line adaptations and seasonal packaging.

POP / Club Store & Seasonal Package Design